Advertising
Market Position

The Hospitals & Health Services Buyer's Guide is the leading niche directory, which matches Health Institutions with suppliers of products and services.

Circulation
5,000 - Directories + enhanced Internet

Circulation Breakdown

  • 59% Key decision makers / Purchasing / Supply Managers
  • 26% Medical Industry Professionals
  • 15% Healthcare Research / Planners / Support

Distribution
5800 Public and Private Health Institutions in Australia and New Zealand

Distribution by Institution Type

  • Public and Private Hospitals
  • Public and Private Nursing Homes
  • Community Health Agencies
  • Retirement Villages and more
  • Day Surgeries
  • Hostels

Health Suppliers Listed
2200

Published
Since 1976 in Q4 each year

Download Specification in PDF format

COMPANY LISTING:

LOGOS:

  • Must be supplied digitally in high resolution (300dpi or above) at a height of 3cm.
  • A simple way of obtaining this is to contact your printer, or the designer who supplies artwork (ie. Business Cards, Letterhead) to your printer and ask for a high-res logo for printing purposes.
  • Acceptable formats are eps, tif, pdf or jpeg files. All artwork including PMS colours must be converted to CMYK.
  • All fonts must be supplied unless outlined in Adobe Illustrator.
  • Hard copies of logos, business cards and letterheads will not be accepted as final material.
  • A $50.00 fee will be incurred for logos requiring scanning / retouching.

DISPLAY ADVERTISING:
If supplying artwork for publication we require it in the following formats:
High resolution pdf or eps files (300 dpi or above) with the text converted to curves

  • QuarkXpress 5 - please zip artwork as well as fonts.
  • Adobe Illustrator CS
  • Adobe Photoshop CS
  • Adobe Indesign CS
  • Adobe Acrobat 6
  • Corel Draw - version 9
All fonts must be supplied unless outlined in Adobe Illustrator. If supplying artwork for A4 Full Page the image should have at least 5mm bleeds. (bleed size 307 x 220mm)

PROFILE PAGE:
Profile pages are made using a standard template that we design with a particular 'look' for each publication. The design is updated yearly.
TEXT: You are required to supply approximately 500 words 'profiling' your company's products and services, or achievements. Preferably in MS Word.
LOGO: See COMPANY LISTING for logo requirements.
IMAGES or PHOTOS: 2 or 3 images are required. Final publication size will depend upon the amount of text supplied. High resolution digital files are required at a minimum 300 dpi at 100% printed size. Suitable formats are eps, tif, pdf, or jpeg files. Reflective art or photographs are acceptable however, downloads from the Internet are NOT.

CD-ROM PROFILE ADVERT:
Profile pages are made using a standard template that we design with a particular 'look' for each publication. The design is updated yearly. TEXT: You are required to supply approximately 100 words 'profiling' your company's products and services, or achievements.
IMAGES or PHOTOS: 2 or 3 images are required. Final publication size will depend upon the amount of text supplied.
Dimensions 710W x 474H pixels 72 dpi.

CD-ROM BANNER ADVERT:
This usually includes a logo, small image / photograph and possibly a company phrase or address / email details. However, you can include any information you like, as long as it fits within the dimensions of a banner (keeping in mind not to clutter it). Dimensions 300W x 90H pixels 72 dpi.